It would be absolutely fair to call Magento one of the most popular CMSs for creating modern, effective, and multifunctional online stores. This tool has all the necessary solutions, is modular, and has excellent scalability. Therefore, if you need to expand your online store or add new features, this is not a problem.
An excellent solution for entrepreneurs who want to conquer the Internet market is to contact a Magento development company and entrust them with the full development cycle. At the same time, the client should also understand why it is worth choosing this platform and its apparent advantages.
It Is Completely Free
Some may be surprised to learn that the presented CMS is free. That is, you can independently use this solution to develop a design, place products, and implement various tools for clients without paying anything. After all, the free version offers almost the same features as paid packages.
The paid version is a choice for large organizations that want to have more opportunities, receive professional technical support, constantly scale, and so on.
Main Specialization – E-Commerce
Unlike competitors that allow you to create various types of web projects, Magento is designed for e-commerce. Therefore, with the help of such a tool, you can do absolutely everything related to online stores. However, some gaming sites, for example, are made for other CMSs.
Search Engine Optimization
Magento has its own optimization, which allows you to effectively and efficiently position the created pages in popular search engines.
This is very important since it will be easier for users to find your store when searching for your brand.
High Performance
If this is a small online store, you will not be able to feel this advantage significantly. However, high performance becomes crucial when creating a large project containing dozens of categories and thousands of products. After all, all these pages need to be opened quickly and provide an instant response. Customers will not wait if the pages take a long time to load, and it is impossible to view the characteristics and photos of goods or get acquainted with the services in more detail.
Magento is initially focused on the future scalability of web projects. Therefore, you will have a performance reserve from the beginning of work. In the future, by purchasing the same paid tariffs, you can significantly increase the number of resources allocated to you.
Does Magento Have Any Disadvantages?
It is an exciting and fundamental question that must be answered honestly.
The users who regularly encounter this platform highlight several somewhat controversial disadvantages.
- Considerable variability of settings. The main target audience of the CMS is large companies that need a large selection of settings. For a small store, this becomes a problem since it is more challenging to make a final choice;
- Knowledge of coding. In this CMS, you can use the capabilities of different programming languages. If you have problems with codes, then creating a website yourself will be more difficult;
- License cost. The paid version is quite expensive. But if you start from the fact that large companies mainly use Enterprise with a large budget, this disadvantage becomes very conditional.
As a result, Magento is rightly considered one of the best solutions and an excellent choice for creating online stores.